Hapag-Lloyd will add near real-time monitoring for its reefer containers to its product portfolio. Hapag-Lloyd LIVE increases the transparency of the cold chain by providing customers with a series of data on the status and location of their reefer containers. The product will initially be launched for a selected group of customers and will be made available gradually as the fleet of around 100,000 containers is equipped with the monitoring devices.
“At the heart of our 2023 Strategy is to further differentiate ourselves by offering unparalleled levels of reliability and quality of service. Being number one in quality is the maximum promise for our clients, which makes us stand out among our competitors”, says Juan Carlos Duk, general director of Global Commercial Development. “Hapag-Lloyd LIVE significantly increases the reliability of the global supply chain and the responsibility of all parties involved. We are committed to the highest level of transparency by making data available unmodified and unrestricted."
Easy access to crucial data
The new solution is a step to further digitize the refrigerated cargo supply chain. Customers using Hapag-Lloyd LIVE in the future will benefit from customizable graphical temperature limits, a convenient map mode and easily downloadable data as part of the “core product”.
The data will be conveniently accessible via the HapagLloyd Navigator customer dashboard, which was launched in December 2019. With Hapag-Lloyd LIVE as a new feature, customers can now view all information related to shipping a glance. At launch the following data will be available:
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temperature set point
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Air temperature supply and performance
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GPS location information
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Container Track and Trace
Customer Value Collaboration
Hapag-Lloyd works closely with its customers to adapt the new solution based on their feedback. The available data and features of the Hapag-Lloyd LIVE basic product line will be gradually expanded according to customer needs.
“It is encouraging to introduce Hapag Lloyd LIVE to the reefer fleet,” explains Kuehne + Nagel's Benjamin Kaiser, Vice President, Global Trade Refrigerated Containers. “For Kuehne + Nagel, as well as for our customers, supply chain transparency is critical to delivering the best quality cargo possible. The collaboration in this first stage allows us to adapt the product to the needs of our customers”.
Fuente; https://www.freshplaza.es/article/9187764/hapag-lloyd-lanza-una-herramienta-de-monitoreo-en-tiempo-real-para-contenedores-frigorificos/
